Okay news pros, what’s up? I go to the Reuters website and they are running a link to a CNN story that touts the effectiveness of the brain boosting pill “CogniQ.” They quote Stephen Hawking as saying it will “change humanity.” Anderson Cooper has been taking it and charting the improvement in his memory. I tried going back to find the original page, but mysteriously, it was gone. Here’s some of it that was posted to Ron Paul’s forum. –
“Genius Steven Hawkings has Admitted To Using Cogniq To Triple His Memory.
We tested it ourselves – did it live up to the hype?
After our research led to such positive reviews, we simply had to try Cogniq ourselves to verify whether this was all hype. Almost every single man in the building volunteered to test it out but we chose our very own Anderson Cooper. Below is his account of using Cogniq over a 4 week period.
CNN’s Anderson Cooper has admitted that taking Cogniq he memorizes lines better.”
Looks like a news story but feels like “The Onion,” still, there it was on CNN as “breaking news” and Reuters was linking to it. The bad writing and spelling error on Hawking’s name, should have tipped me off but the layout and page design were thoroughly convincing. When I left Reuters and went directly to the CNN site, I couldn’t find the article with their internal search engine. Either CNN’s website was hacked or was being misrepresented or they had crossed a serious line between journalism and advertising? Have they cut a deal with the manufacturers of this supplement to promote it as news in return for ad revenue, I wondered? Are we at a point where things have spun so ridiculously out of control that nobody cares anymore? Are we that far gone? Or is this satire but I can’t recognize it as such because satire masquerading as reality is so commonplace that the two are sometimes becoming indistinguishable? How will we know without Jon Stewart?
If it is a ruse, it appears both Reuters and some who post to Ron Paul’s forum were sucked into the vortex. On the other hand, it is possible, I guess, that this pill is among the greatest discoveries in history and CNN, Stephen Hawking and Anderson Cooper, have all gotten behind its promotion. And Reuters, mighty Reuters, was linking to it. Even though it wasn’t coming from CNN.com. The link was to www.cnn.com-news.report.
Uh-huh. Fake. Wonder how many others were faked out? It appears the Washington Post was, although apparently they were running it on the side of the page, so maybe they were running it as an ad with no regard for the fact that it was an ad designed to look like a legit CNN news story? Can’t believe the Post would have knowingly done that.
I guess what bothers me most is that after more than 40 years in journalism they nearly had me suckered, as there appears to be no length to which the mainstream media won’t go to increase their profits. It’s become so commonplace as to be acceptable to the general public. Like putting a phony front page on the Los Angeles Times. We’ve gotten used to it.
Why not? It’s only news. Just another commercial enterprise. Not all that important, really.
Here’s a link to the Ron Paul forum. Don’t know how much longer they’ll leave it there before someone realizes it’s bogus and takes it down.